MiMutual Mortgage
Joining MiMutual Mortgage as their first dedicated graphic designer, I was tasked with developing the company's in-house design capabilities from the ground up. This involved actively refining and implementing a cohesive brand identity across all facets of the organization. My responsibilities included designing a wide array of marketing materials, such as flyers, postcards, pamphlets, banners, and booklets, as well as developing and managing libraries of customizable stock print materials for Loan Officers, ensuring consistent brand application across all communications.
I also developed engaging social media imagery and video content, including executive interviews and educational motion graphics. Beyond this, I oversaw the company's WordPress website, designed email and web banners for various platforms, and maintained individual websites for Loan Officers. To optimize workflow, I implemented and managed Wrike, the marketing department's project management software.
